Although Dancing With The Stars was a major hit back when it first aired in 2005, there was a point when it had hit a standstill. The show seemed to be fizzling out due to lower fan engagement than usual, and the spark was slowly dying. That was until the most recent seasons.
Seasons 32 and 33 changed the game by bringing on some major social media stars — which ultimately brought viewership back up. Dancing With The Stars started gaining insane popularity throughout various social media platforms and was the number one trending topic weekly. The reason is because of famous influencers. They helped bring the spark back that the show had been missing for so long.
Season 32 of Dancing With The Stars was one for the books. Major reality and social media stars, such as Harry Jowsey and Ariana Madix, joined the cast and that brought more viewership than ever. It was such a powerful move to bring Harry and Ariana on because of how popular and loved they are on social media. Harry, initially known from Season 1 of Too Hot To Handle, has one of the biggest followings on TikTok and Instagram. He also has a podcast, “Boyfriend Material”, where fans tune in and listen to the latest updates on Harry’s life.
‘DWTS’ Season 32 Changed the Game
Ever since his time on Too Hot To Handle, he has consistently remained one of the biggest influencers, which worked in Dancing With The Stars’ favor because hundreds of fans of Harry’s tuned in for Season 32 solely to watch him. He and his partner, Rylee Arnold, made it way farther in the competition than expected due to the large amounts of votes they were receiving because, let’s admit it, Harry has many talents, but dancing is surely not one of them. That did not stop Harry from carrying the show on his back though. On top of his popularity, rumors began to circle throughout social media about a possible romance between him and Rylee due to what they would post on social media, and fans wanted more and more.
Another major star in Season 32 was Ariana Madix. Dancing With The Stars knew what they were doing when they invited her to be on the show. Ariana was a major trending topic on social media at the time due to the cheating scandal that shocked the world on Vanderpump Rules. Because Tom Sandoval cheated on Ariana, she quickly became one of the most beloved reality stars. The whole world was on her side and rooting for her, so what better way to gain even more sympathy and attention than to join one of the biggest competition shows? It was a very smart move to bring Ariana on, and she definitely caused her fans to gravitate towards the show.
Season 33 of ‘DWTS’ Took It One Step Further
The most recent season, Season 33, majorly helped the show as well. Rylee Arnold was back for her second season as a professional, and despite her being a dancer, she quickly became a famous social media influencer due to her popularity from Season 32. Rylee continued to vlog her time in the rehearsal studio and gave fans behind-the-scenes footage of her time spent with her partner, Stephen Nedoroscik, and her fellow cast mates. The fan engagement skyrocketed because of how many stars and professional dancers began posting their journey together, which led to Dancing With The Stars becoming more popular than ever.
Another reason Season 33 helped revamp the show is thanks to the mystery romances between two couples. Brooks Nader, a professional model and famous social media influencer, teased fans of the show all season and left them questioning whether she was in a relationship with her partner, Gleb Savchenko. The pair posted flirty and steamy TikToks from their time in the studio together, their behind-the-scenes moments before a show, and even questionable videos of them going out together. The second pair teased a romantic relationship and left fans beaming on social media are Jenn Tran and Sasha Farber. There were rumors that the two developed a romantic connection during the show, but they refused to give fans a straight answer. Because of these two romances, they quickly became trending topics on social media, and tons of fans tuned in to watch the sparks fly — bringing in viewership.
Social media stars and influencers really revitalized the show. Social media is arguably the biggest thing in the world right now. It and the famous people who use it as a platform are the reason why Dancing With The Stars is alive and thriving. Dancing With The Stars is available to stream on Disney+ in the US.
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